EverMobile makes it possible now for local small businesses to take advantage of mobile marketing to mobile devices like the cell phone, iPhone, smartphone, and iPad.
What is mobile marketing?
Watch this short video about mobile marketing for your business right now (Opens in a new window), download the FREE report, and then return here.
Kim Dushinski, a mobile marketing expert, describes it this way:
“Mobile marketing is businesses COMMUNICATING with consumers on their mobile phones with their explicit permission at the right time, at the right place while providing relevant value.”
In most parts of the world, mobile marketing is a a very well accepted marketing strategy. Japan was one of the first countries to embrace it, with Europe and other areas following. The United States has been lagging behind. and is just now starting to take a serious look at this strategy.
Mobile is now considered the 7th mass media – the other 6 being Print, Recordings, Cinema, Radio, Television and Internet.
Not only that, mobile is the first mass media that is capable of doing everything the other six can do! We can read newspapers, watch movies, listen to music and watch TV shows on our smart phones. Yes, we can even surf the web on mobile devices.
More importantly, mobile phones have benefits that the other 6 media don’t.
- It is the only media that is truly personal and carried constantly.
- It is the only media where each consumer can be identified personally – by their phone number.
- It is the first and only media that is always on. Messages can be delivered instantly, and they can be accessed 24/7 by consumers.
- It is the only media that is constantly with the owner.
- It has built-in payment mechanisms. Click to Buy is huge! You can’t click on the radio to buy something. You can’t run up to the television to buy the gadget being advertised.
- And the most incredible benefit of mobile is all this can be done without waiting – at that time of intense impulse! You can have it NOW!
Are you beginning to “get” mobile marketing?
Sure you are! Rather than writing another 20 pages here, I put the most important aspects of this new marketing method in my ebook called “The Small Business Guide To Mobile Marketing”. If you haven’t already done it, I highly recommend that you watch the short video here and download the ebook so you can read it whenever you get a little “downtime”.
You can also try out the new EverMobile text messaging service right now by entering your info in the widget to the right. Then give me a call at 719-336-7611 and we’ll set up a time to sit down and discuss how mobile marketing fits your business.
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